Starting a Music Career in Nigeria? Here Are 6 Things You Must Know
We’re going to provide you with a complete overview of how to start a music career in this post. We believe that this message is intended to be helpful.
In Nigeria, the music industry has been there for a while and is thriving. Legends like Sunny Ade, Fela, and 2Baba were produced, some of whom are even well-known on a worldwide scale. Several young Nigerian artists are promoting our country abroad, and if you plan your career carefully, you may become one of the country’s most successful citizens. We’ll teach you how to achieve it in this article if you’re interested in achieving your aim of performing your music in front of more than 30,000 people at Teslim Balogun Stadium.
Nigerian Music Industry:
The Nigerian music industry is a thriving and competitive business that requires careful planning and strategic career development for aspiring artists to succeed. Many young musicians fail to make a breakthrough due to a lack of fan base, social media presence, career strategy, and clear objectives, often resulting in releasing only one single per year. While there is no surefire formula for success, various artists have found success through different methods.
One aspect of success in the Nigerian music industry is profitability, which can be achieved through multiple avenues. A-list performers like Wizkid, Davido, Burna Boy, Simi, and Olamide typically charge between 3 and 20 million nairas for their performance fees, though this can vary depending on the artist and the event. Additionally, endorsement deals with brands can be a lucrative source of income for musicians, with some artists securing substantial annual payouts and even lifelong supplies of the company’s products.
However, it is important to note that pursuing a music career solely for the money may not lead to long-term success and fulfillment. It is crucial to have a genuine love for music and prioritize the quality of your artistry.
Here are some key steps to begin your music career in Nigeria:
1. Make a Plan:
Create a comprehensive list of your goals for your music career in the coming year, including increasing your fan base, releasing singles, albums, or mixtapes, and collaborating with established artists. Refer to this list regularly and stay committed to achieving your objectives as you progress in your career.
2. Release Solo Songs:
In Nigeria, singles are often more popular than albums or mixtapes. Instead of trying to change this mindset early in your career, focus on releasing hit singles that have a good beat, relatability, and danceability. Strive to create songs with meaningful lyrics to stand out in the competitive market.
3. Choose Your Producer Wisely:
Take the time to select a reputable and experienced music producer who can help you create high-quality music. Seek recommendations from other upcoming artists and be willing to invest in a professional studio or set up your own home studio.
4. Invest in Your Brand:
Your brand is crucial in the music industry and includes your logo, professional photos, website, and social media presence. Invest in creating a unique and consistent brand image that reflects your music and personality.
5. Be Persistent and Patient:
Building a successful music career takes time, effort, and perseverance. Be persistent in promoting your music, attending shows, and networking. It may take time before you achieve a breakthrough, so stay focused on your goals and keep pushing